Foundation for California Community Colleges Selects CollegeAPP for Membership in CollegeBuys Program
FOR IMMEDIATE RELEASE
August 27, 2023
Designation Enables Seamless Contracting and Onboarding for All Colleges in the Country’s Largest Higher Education System
[Los Angeles, CA]: CollegeAPP and Foundation for California Community Colleges have announced a three-year partnership, paving the way for each of the 118 colleges in the CCC system to adopt and deploy CollegeAPP’s proprietary adult learner recruitment data platform.
Under the agreement finalized in early August, CollegeAPP immediately becomes a “fully vetted system partner” based on a stringent approval process including a system-wide needs assessment, affordability, peer review among enrollment and marketing leaders, and an evaluation of service and success among CollegeAPP’s current college-level partners in the California Community College system.
Andrea Shaw
"CollegeAPP is honored to receive recognition from the Foundation as a fully vetted partner,” said CollegeAPP Senior Vice President Andrea Shaw. “With this designation, we bring our data platform that finds adults with future intent to enroll to the larger system supporting the FCCC's mission of transforming lives through innovation, creativity and excellence."
As part of the agreement, CollegeAPP will participate in the Foundation’s Scholarship program which to date has provided more than $34 million dollars in financial assistance to needy Californians.
“This is an example of being able to do good by doing well,” said CollegeAPP Founder and CEO Jack MacKenzie. “When Merced College signed on with CollegeAPP in the spring of 2020, we had a vision of how our unique approach would impact both colleges and the adult and non-traditional students who need them. Since then, we’ve successfully partnered with about two dozen California Community Colleges across the state, and that puts us in the enviable position of giving back. The Scholarship fund is central to our desire to be recognized by the Foundation and included in CollegeBuys.”
The CollegeBuys program provides California Community Colleges with pre-approved and streamlined contracting and onboarding with CollegeAPP allowing enrollment and marketing managers to focus on addressing their challenges with adult student recruitment and worrying less about bureaucracy and paperwork.
Once approved, each college will gain password-protected, unlimited access to the CollegeAPP data platform focused on the community and service area the college serves. CollegeAPP deploys proprietary, person-level predictive analytics to identify the adults aged 18+ who have the highest probability of enrollment intent.
About CollegeAPP
CollegeAPP is a data analytics service company serving the higher education sector. CollegeAPP works with more than 200 colleges and universities to identify and recruit potential students among the adult population. Using proprietary predictive analytics algorithms, CollegeAPPs live dashboard allows clients to dynamically create target audiences and launch marketing campaigns to boost recruitment and enrollment strategies.
